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Elevating Your eCommerce Game: How Translation and Localization Can Give You a Competitive Edge

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  eCommerce companies face stiff competition from rivals across the world. With the rise of online shopping, businesses need to find ways to differentiate themselves from the competition and provide an excellent customer experience. One way to achieve this is through translation and localization. Translation and localization can help businesses improve the customer experience, increase customer loyalty, and expand global reach. In this blog, we will discuss the competitive advantages of translation and localization and provide best practices for eCommerce companies to leverage them to gain a competitive edge. Importance of Staying Competitive in eCommerce In the highly competitive eCommerce landscape, businesses need to stand out to attract and retain customers.  As businesses expand into new markets, they must adapt to local cultures, languages, and customs. Failure to do so can result in lost sales, negative reviews, and damage to brand reputation. Competitive Advantages of ...

Everything You Need To Know About Video Translation

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Video translation services are specialized services that translate audio and visual content in videos into different languages and cultural contexts. With the rise of digital content and globalization, video translation has become increasingly important for businesses and organizations looking to reach a wider audience and expand their global footprint. This blog will cover the different types of video translation, the process involved, how to choose the right video translation service, best practices, challenges and solutions, and a conclusion. Types of video translation Subtitling: Subtitling involves adding text to the video that translates the dialogue and other important audio elements. Closed captioning: To increase the accessibility of your video material, closed captions are text versions of the video that are shown at the bottom of the screen. Voice-over: Voice-over involves recording a new audio track in the target language that plays over the original video. Transcript...

Continuous Localization : Explained in 5 Minutes

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If the key objective of your business is to grow globally, localization is not just an option but a compulsion. Providing content in languages that resonate with your target audience is crucial. However, it is also necessary to do it at the right time, especially for SaaS products and services that are updated frequently. To keep up with the agile software cycles, continuous localization is the right solution. Source:   What is Continuous Localization? Continuous localization is integrating localization and development to deliver software to customers. This concept is based on Continuous Integration and Continuous Delivery. It eliminates the manual and tedious processes to deliver the product faster to the end-users. Benefits of Continuous Localization Faster product development and launch in multiple languages With continuous localization, the product can be launched in multiple languages simultaneously since localized content is always available. Reduce the workload for produc...

eLearning Translation services: How to make learning international?

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Working and studying remotely has become the new normal in light of changing times, whether it's owing to digital transitions or lockdowns due to pandemics like Covid-19. Using virtual training and E-learning platforms, corporations and institutions all over the world are able to keep their remote workforce engaged, measure their progress, and personalize their training and development needs.  Many businesses are recognizing the need of customizing eLearning courses for various learner groups. To translate an e-learning course, all that is required is to convert it from its native language to the " target language ". Apart from making sure that the text and story are correct in the target language, the way the content is presented with images and tone must also be culturally suitable. What is e-learning localization? Translation refers to making an eLearning course available in a different language but localization 0n the other hand refers to tailoring the course to the t...

The Languages of UK [Updated 2021]

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Source Is English spoken in the United Kingdom? Without a doubt! However, English is not the sole language spoken in the United Kingdom. In truth, English isn't the only native language spoken in the United Kingdom; there are several others. To that, we may add a significant number of foreign languages spoken by the UK's varied population. So, what are the most prevalent languages in the UK, and who speaks them? There are 14 distinct indigenous languages spoken in the United Kingdom. English has the most speakers, whereas Cornish, a language spoken in Cornwall, has the fewest — just around 500 people can communicate well in it. Here are some of the most important indigenous languages still spoken in the United Kingdom. Also Read: The Languages of UK: Expectations Vs. Reality English Some people are shocked to hear that English is not the United Kingdom's official language. However, it is the de-facto national language of the United Kingdom since it is spoken by 92 percent...

Singaporeans Speak 10 Languages, But Which One Will Win the Race?

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  Brief Facts About Singapore The Lion City (Singapura), formally the Republic of Singapore, is made up of the main island plus around 64 smaller outlying islands, including Sentosa (the biggest of the offshore islands), Pulau Ubin, St John's Island, and the Sisters' Islands. Singapore is connected to Malaysia and the rest of Asia by two bridges. The Johor–Singapore Causeway connects Singapore to Johor Baru, Malaysia, on Peninsular Malaysia. Singapore has a surprising amount of linguistic diversity for such a small island nation. Singapore has a population of around 5.7 million people (as of 2020) and a resident population of approximately 4 million people (in 2020). Malay is Singapore's official language. Singapore recognizes four official languages due to its multicultural makeup: English, Mandarin, Malay, and Tamil. The language of administration is English. The National Anthem is sung in Malay, which is a Malaysian language. Children in schools often study English as t...